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What should we do after COVID-19? An explanation of the present and future in the era of living with COVID-19.

What should we do after COVID-19? An explanation of the present and future in the era of living with COVID-19.

Explaining changes in consumer behavior, marketing, work styles, sales, and management policies in columns!

Even if we talk about after COVID, what should we actually do...?" "Are you struggling with wanting to summarize the current situation and future outlook...?" There is no magic solution that guarantees success in the post-COVID era. However, analysis of the current situation with COVID and changes in consumer behavior is progressing, and we can confirm information such as "this is what should be done. In fact, successful companies are doing this." Therefore, this article will start with an explanation of what post-COVID means and will cover changes in consumer behavior, marketing, work styles, sales, and management policies. It will help you concretely determine the direction of what your company should do, so please take your time to read it. Additionally, we have prepared free downloadable content that summarizes articles related to the main topic of this article. If you want to grasp everything comprehensively, please make use of this resource. *You can view detailed content of the column through the related links. For more information, feel free to contact us.

  • SFA (Sales Support System)
  • Business cloud application

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What is cross-selling? Introducing its benefits, specific strategies, and successful examples.

What is cross-selling? Introducing its benefits, specific strategies, and successful examples.

Effective methods for improving customer unit price! We will introduce specific success stories and implementation methods in the column.

Expanding sales in business is an essential element for growth. Well-known methods for increasing sales include upselling and cross-selling, which enhance customer value. In this article, we will introduce "cross-selling," one of the effective methods for improving customer value, along with specific success stories and implementation methods. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • SFA (Sales Support System)
  • Business cloud application

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Everything about the new normal! How to navigate new ways of working and the COVID era.

Everything about the new normal! How to navigate new ways of working and the COVID era.

A column summarizing the current state of the new normal that businesses should be aware of!

The new normal that has become apparent with the outbreak of the novel coronavirus. If you perceive it merely as a temporary buzzword, it is a dangerous situation. In fact, new normals have occurred in the past, and it is precisely because the pandemic has served as a catalyst that the term "new normal" is being used. Companies must refresh their business models and working styles; otherwise, they risk losing market share and facing bankruptcy. In reality, past new normals have seen the rise of emerging companies and the decline of certain industries and businesses. Therefore, in this article, we will summarize and explain the current state of the new normal that companies should be aware of. We will also provide detailed explanations of specific actions to take, so please use this as a reference. *For more detailed content of the column, please refer to the related links. For further inquiries, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Examples of digital transformation in sales both domestically and internationally.

Examples of digital transformation in sales both domestically and internationally.

A column explaining how to respond specifically based on examples from Japan and overseas!

In response to the wave of societal changes brought about by the COVID-19 pandemic, companies are being compelled to advance the adoption of IT in various aspects and reassess their products and organizations. The initiatives for this are referred to as Digital Transformation (DX). When viewed within the framework of "sales," how should companies specifically respond? This will be explained based on examples from Japan and abroad. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • SFA (Sales Support System)
  • Business cloud application

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Points to know for effectively reducing overtime!

Points to know for effectively reducing overtime!

Overcoming the overtime limit regulations due to work style reform! An explanation of the details of the regulations and countermeasures in a column.

With the introduction of limits on overtime due to work style reform, you may have questions such as, "When and how will things change?" "Does this affect us?" "What happens if we don't comply?" The regulations on overtime limits apply to all companies, but there are many changes, making it difficult to understand when and what will happen. Therefore, we will clearly explain the details of the limit regulations, countermeasures, and successful examples. Fundamentally, it is important to align with the trend of work style reform. Our company, which has increased productivity for over 5,000 companies, will also introduce methods to reduce overtime while increasing profits and productivity, so please take your time to refer to this information. *For more detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.

  • SFA (Sales Support System)
  • CRM (Customer Relationship Management System)
  • Business cloud application

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Introducing 21 carefully selected tools for telework, categorized into 8 (plus 2) categories!

Introducing 21 carefully selected tools for telework, categorized into 8 (plus 2) categories!

Our company, which has significantly increased productivity, introduces telework tools categorized by type!

Many companies are struggling with questions about which tools are recommended for telework and what is lacking. This reflects the current situation where telework has not been successful or there are multiple challenges. In fact, it is understood that the tools for telework can be categorized based on what is necessary. Moreover, there are established, proven tools for each category. Therefore, this time, our company, which has improved the productivity of over 7,500 companies, will introduce 21 carefully selected telework tools categorized into 8 (+2) categories. Knowing the necessary tools will undoubtedly lead to better telework, so please use this as a reference. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Online business negotiation system
  • Business cloud application

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What is engagement in business? An explanation of its necessity and ways to enhance it.

What is engagement in business? An explanation of its necessity and ways to enhance it.

Explaining the necessity and practical methods of engagement, which is attracting attention in business!

ITR Corporation announced that the market size for engagement in the "Human Resources and Talent Management Market 2020" is expanding. This time, we will explain engagement, which is gaining attention in the business world. Please read on to understand everything from its necessity to practical methods. *For detailed content of the column, please refer to the related link. For more information, feel free to contact us.

  • CRM (Customer Relationship Management System)
  • Business cloud application

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What is organizational development? Towards revitalizing organizations beyond work style reform.

What is organizational development? Towards revitalizing organizations beyond work style reform.

"Organizational development," which is expected to be the next step in work style reform! An explanation of organizational revitalization.

In recent years, we often hear about "work style reform." How is your company addressing this issue? Many companies are advancing their efforts in work style reform, likely reducing overtime hours and implementing remote work. However, on the other hand, there may be few companies that have achieved the intended goal of allowing "various people to thrive in ways that suit them." In this article, I would like to discuss organizational revitalization while focusing on "organizational development," which is expected to be the next step in work style reform. *For more details on the column, please refer to the related links. If you have any questions, feel free to contact us.*

  • Headquarters/Store System
  • Business cloud application

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What is sales support? Support that brings dramatic improvements to results.

What is sales support? Support that brings dramatic improvements to results.

Simultaneously achieving sales growth and cost reduction! Explaining the key points for efficient progress.

The primary purpose of sales support is to allow sales representatives to focus on their main tasks. By implementing proper sales support, it becomes possible to increase sales and reduce costs simultaneously. First, we will clarify the significance of sales support and explain the key points for proceeding efficiently. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Explaining the drawbacks of telework (remote work) and countermeasures!

Explaining the drawbacks of telework (remote work) and countermeasures!

Introducing a method to efficiently implement telework suitable for our company in a column!

While telework offers various benefits when implemented, it also has hidden drawbacks. The potential drawbacks can vary depending on the industry, job type, and purpose, and even companies that have successfully implemented telework have different systems in place. Therefore, we will introduce the drawbacks and countermeasures associated with telework implementation, as well as how to efficiently realize a suitable telework system for your company. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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What are the secrets to successfully implementing work style reform and its benefits?

What are the secrets to successfully implementing work style reform and its benefits?

Formulating a vision is crucial! In this column, we will introduce the reasons why it is necessary and key points to consider when creating one.

Despite the introduction of IT tools and remote work, many people may feel that "it doesn't seem like work style reform is progressing." This is primarily due to the insufficient formulation of a vision for work style reform. In this article, we will discuss the background that necessitates work style reform, the reasons why a vision is needed, and key points to consider when formulating it. *For more details on the column, please refer to the related links. Feel free to contact us for more information.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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What is CX (Customer Experience)?

What is CX (Customer Experience)?

Introduction to the basics of CX, the background that draws attention, the benefits of working on improvements, and examples of successful companies.

In today's world, where products are overflowing and consumer purchasing behaviors are diversifying, CX (customer experience) is being emphasized. Planning marketing strategies from the customer's perspective and improving CX has become an essential element for achieving long-term performance growth for companies. This article introduces the basics of CX, the background that is drawing attention, the benefits of working on CX improvement, and successful case studies from companies. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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What is Omnichannel? Explanation of Benefits, Strategies, and Successful Cases of Various Companies

What is Omnichannel? Explanation of Benefits, Strategies, and Successful Cases of Various Companies

A clear explanation of the concept of omnichannel, its benefits, and examples of initiatives!

Companies that are working on omnichannel strategies have been increasing in sectors like retail. Why is this becoming more widespread? In this article, we will clearly explain the concept of omnichannel, its benefits, and examples of implementation. If you are looking to increase the number of customer touchpoints and boost product sales, please read this article. *For detailed content of the column, you can view it through the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Change is an opportunity for growth! What will be needed in sales moving forward?

Change is an opportunity for growth! What will be needed in sales moving forward?

Everything is understood! What are the systems, structures, and tools necessary for sales transformation?

The environment surrounding businesses is constantly changing. Looking back, the emergence of mobile phones, the internet, smartphones, and subscription services has brought significant changes to the business landscape. Additionally, the bankruptcy of global companies, the occurrence of major disasters, and more recently, the COVID-19 pandemic have caused changes throughout society. Companies have survived by overcoming and adapting to these changes. *For more details on the column, you can view it through the related links. Please feel free to contact us for more information.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Three reasons why SFA is gaining attention in sales as telework becomes essential.

Three reasons why SFA is gaining attention in sales as telework becomes essential.

Japan's sales are being forced to undergo a transformation! Here’s why SFA is considered one of the solutions.

Currently, it is not an exaggeration to say that businesses in Japan are being forced to transform their operations due to the impact of the coronavirus. One of the solutions among them is a method called SFA. In this article, we will delve deeper into the reasons for this. *For more details on the column, please refer to the related link. Feel free to contact us for more information.*

  • SFA (Sales Support System)
  • Business cloud application

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DX in manufacturing starts with understanding the current situation! A thorough explanation including examples and necessity.

DX in manufacturing starts with understanding the current situation! A thorough explanation including examples and necessity.

A summary explanation of case studies of companies that have achieved results, the reasons why understanding the current situation is important for DX, and what should be done!

One common point among successful companies is their understanding of their current situation. At the same time, this is a point that companies that have not taken the plunge into digital transformation (DX) and are carrying potential risks, as well as those that are already working on it but are struggling to achieve DX, lack. Therefore, this time we will summarize and explain the reasons why DX is necessary for the manufacturing industry, examples of companies that have achieved results, why understanding the current situation is important for DX, and what specific actions should be taken. *For detailed content of the column, please refer to the related links. For more information, please check the PDF materials or feel free to contact us.*

  • others
  • Business cloud application

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What strategies should be implemented in response to changes in customer behavior during the COVID-19 pandemic?

What strategies should be implemented in response to changes in customer behavior during the COVID-19 pandemic?

A column featuring examples that serve as hints for developing marketing strategies!

Eight months have passed since the state of emergency was declared due to the spread of the novel coronavirus, yet the end remains elusive. As the second and third waves hit, companies are facing a pressing situation where they can no longer afford to stall their business activities. Here, we will consider customer behavior during the pandemic and explore examples that can serve as hints for developing marketing strategies in response. *For more details on the column, please refer to the related links. For further information, please check the PDF document or feel free to contact us.*

  • others
  • Business cloud application

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Remote work is a type of telework that addresses labor shortages! An explanation of the details and benefits.

Remote work is a type of telework that addresses labor shortages! An explanation of the details and benefits.

What is remote work, and what are its benefits? An explanation in column format!

Recently, telecommuting has been a hot topic. While major companies like Calbee, Nissan, and JAL have successfully implemented it, many other companies are likely considering its introduction and researching details, benefits, and methods of implementation. What exactly is telecommuting, what benefits does it offer, and what are the steps and key points for its implementation? We will explain these aspects as well. *For detailed content of the column, you can view it through the related links. For more information, please refer to the PDF materials or feel free to contact us.*

  • others
  • Business cloud application

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The 4th Session: A Work Style Reform Called Retention Sales

The 4th Session: A Work Style Reform Called Retention Sales

We provide a thinking framework/system construction method that connects to specific actions!

"Route sales." Many people may associate this term with "regular interactions" with existing customers. However, ideally, it should be seen as a presence that maintains customer relationships while also enhancing sales and building connections, known as "retention." This time, we will provide a framework for thinking and methods for building a system that connects the background and specific actions needed for "retention" for those who want to enhance their management and sales skills. *For detailed content of the column, you can view it through the related link. For more information, please refer to the PDF document or feel free to contact us.

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  • Business cloud application

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Data Download

Data Download

We are sharing know-how that helps strengthen sales capabilities! You can also download the materials.

In this column, we introduce know-how that can help strengthen sales capabilities, with downloadable materials available. Articles such as "The Key to Improving Operating Profit Margin is 'Aftermarket Business'" and "Avoiding Price Undercutting! Closing Techniques of Effective Salespeople" explain SFA and CRM. Additionally, in "Sales Strategies and Data Utilization to Respond to Rapid Environmental Changes," we also discuss outsourcing. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.*

  • SFA (Sales Support System)
  • Business cloud application

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What is insight? Introducing methods for analyzing customer needs and examples of business applications.

What is insight? Introducing methods for analyzing customer needs and examples of business applications.

Essential for creating hit products! An explanation of insights.

A time has come when high-quality, low-cost services are overflowing, and products are not selling. To create hit products, insight-driven product development is essential. This time, I will explain insight. Insight refers to "perception" or "discovery," and in business, it means recognizing desires that customers themselves are not aware of. If you can discern insights, you will be able to create hit products. *For more details on the column, you can view it through the related links. For more information, please refer to the PDF document or feel free to contact us.

  • SFA (Sales Support System)
  • Business cloud application

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What are needs? An explanation of the differences from wants and sales tailored to needs.

What are needs? An explanation of the differences from wants and sales tailored to needs.

Reflecting on the definition of "needs" in business, this explains hints for concrete understanding methods and how to utilize them in strategies.

One of the essential concepts for understanding customers and achieving business success is "needs." In this article, we will explain in detail the meanings and differences between needs and wants, as well as how to utilize customer needs in sales and marketing. We will also introduce suitable approaches for each classification of prospective customers, so please use this as a reference. *For more detailed content of the column, you can view it through the related links. If you have any questions, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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What is a customer? An explanation of definitions and classification methods in sales and marketing.

What is a customer? An explanation of definitions and classification methods in sales and marketing.

Introduction to customer types, sales methods, and important considerations when interacting.

In sales and marketing, "customers" refer to individuals or companies that already have a business relationship with the company. This article will introduce the definition and classification of customers, as well as effective measures. Let's also look at the differences between similar terms such as "business partners" and "clients." *For more details on the column, you can view it through the related links. Please feel free to contact us for more information.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Seven Common Traits of Successful Salespeople | Sales Skills Required in Today's Era

Seven Common Traits of Successful Salespeople | Sales Skills Required in Today's Era

An explanation of the sales skills needed for the upcoming era!

Are you aware that in today's era, simply being able to "sell" is no longer enough to be considered an excellent salesperson? Successful salespeople possess seven common elements that are relevant in any era, as well as additional qualities that are specifically needed in today's world. In this article, we will explain the seven essential commonalities required for effective salespeople, along with the sales skills necessary for the future. *For more detailed information, you can view the related links. Please feel free to contact us for further inquiries.*

  • SFA (Sales Support System)
  • Business cloud application

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Promoting work style reform! What are the key points that support corporate growth?

Promoting work style reform! What are the key points that support corporate growth?

Introducing four steps to achieve a review of work styles and three key points for successfully implementing work style reform!

Since the implementation of the Work Style Reform-related laws in April 2019, many companies have been reviewing their work styles and undertaking various initiatives to create a workplace environment that considers work-life balance. However, the realization of work style reform is not straightforward, and many companies seem to be struggling. This article will discuss the reasons why work styles should be reviewed and key points for advancing reform. Business owners and managers who are troubled by how to promote work style reform are encouraged to refer to this. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.

  • others
  • Business cloud application

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What is the conversational AI service "Gemini"?

What is the conversational AI service "Gemini"?

Improved convenience through various updates! An explanation of the differences with ChatGPT, how to utilize it, and points to note.

Gemini is an interactive AI service developed by Google. Originally named Google Bard, the service name was changed to Gemini in February 2024. These services have been in trial operation since May 2023, including a Japanese version, and have improved in usability through various updates. While it is an interactive AI similar to ChatGPT, it also has differences, such as the ability to obtain answers based on real-time information, which has increased its attention. This article summarizes the features of Gemini, its differences from ChatGPT, and how it can be utilized in business. It also explains points to consider when using it, so if you are considering its implementation in your company, please refer to it. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Explaining the meaning of the new normal! Work styles in the new era and the measures required.

Explaining the meaning of the new normal! Work styles in the new era and the measures required.

Explaining methods for changes in business and work styles in the new normal in a column!

The "new normal" refers to the significant changes in society that gradually become commonplace and established. The new normal has occurred twice in the past, and with the global spread of the novel coronavirus, we are now experiencing it for the third time, drawing renewed attention. This article will explain the meaning of the new normal and discuss methods for adapting to changes in business and work styles associated with it. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Why is remote work necessary in work style reform? Considering its role and how to achieve it.

Why is remote work necessary in work style reform? Considering its role and how to achieve it.

An explanation of the overview and necessity of work style reform, as well as key points for improving productivity through remote work, in a column!

Are you curious about what work style reform is, its necessity, and the reasons it can enhance productivity? Or are you concerned about missing out on methods other companies are using to improve efficiency, such as remote work? In fact, many companies are already achieving results by embracing the trend of work style reform. In this article, we will explain the overview and necessity of work style reform, as well as key points about remote work that can boost productivity, so please use this as a catalyst to increase your productivity. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)
  • Business cloud application

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Reducing overtime while increasing sales! What is the method based on work style reform?

Reducing overtime while increasing sales! What is the method based on work style reform?

Introducing a method to effectively reduce overtime in the sales department while achieving "sales expansion" in our column!

One of the items outlined by the government in its "Work Style Reform" is the rule on "overtime labor regulations," which has been applied to small and medium-sized enterprises since April 2020. As a result, companies must now reduce overtime to stay within the stipulated limits. The sales department, which must also increase revenue, faces the same challenge. To reduce the "overtime that has been taken for granted until now," bold reforms are necessary. Therefore, we will introduce methods to effectively reduce overtime in the sales department while simultaneously achieving "revenue expansion," based on case studies of companies that have successfully reduced overtime. *For more details on the column, please refer to the related links. Feel free to contact us for further information.*

  • SFA (Sales Support System)
  • Business cloud application

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A clear explanation of the 2025 problem.

A clear explanation of the 2025 problem.

The impacts that arise and the measures companies should take! For those who want to improve their own productivity.

The "2025 Problem," which is approaching, is a social issue that will arise due to the arrival of a super-aged society. It is expected to have various negative impacts on society and businesses, such as the increase in social security costs and the decrease in the workforce. This article will explain the outline and impact of the 2025 Problem, as well as the measures that companies should take. If you want to overcome this situation and improve your company's productivity, please use this as a reference. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

  • SFA (Sales Support System)
  • CRM (Customer Relationship Management System)
  • Business cloud application

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